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  • Foto van schrijverMaggie= Margaret Belder

The process, that’s where the magic is.

Bijgewerkt op: 12 apr.

Last week, I attended the Material District in Utrecht, the Netherlands. It's a fair dedicated to materials for construction and architectural design.

I couldn't help but think that the fashion industry could benefit greatly from more attention at events like these. I'm a firm believer in sustainability and the use of circular materials and products. I'm keen to contribute to this movement, confident that progress will be made.

What really caught my attention was the sheer inventiveness on display, like it was second nature. The dedication to research and embracing the process was very inspiring. It's about taking risks, diving into the unknown. Nobody knows for sure what'll happen, but believing in the process, that's where the magic is. Even the setbacks and blunders, they're all part of the journey. It's how new ideas come to life and spark new innovations.

Every year, I'm amazed by the passion and commitment of material and product designers showcasing their work. It's truly inspiring to witness such development, ambition, and dedication.

There was an abundant amount of materials being showcased, from vegan leather made from fruit and cactus to products and dyes derived from fungus and algae. 

Even traditional materials like cork, tree bark, and various grasses are being reinvented. 

Rediscovered materials such as flax and hemp, as well as lesser-known plants like elephant grass, wheatgrass, and reeds, are also gaining attention. Many of these plants thrive in the Netherlands with minimal maintenance, offering sustainable alternatives to resource-intensive and environmentally harmful materials like cotton.

Anett Papp's research project, exploring how plants can be manipulated to grow like weave and harvested as a fabric-like material, left a lasting impression. It's amazing to see her commitment to the process and her eagerness to collaborate and find real-world applications. 

Root Textile's got something similar going on with their lamps and acoustic panels.

The rediscovery and repurposing of existing materials and waste are fascinating too. Take Studio Wies, for instance—they're turning vinyl floor cutting waste into new material structures.

Dutch Wool is making a comeback. What was hardly used before, is now finding its way into acoustic panels and decorations from Holland Felt, Fibershed, and Petra Vonk, but also within the fashion textile industry, like the wool from the Knitwit Stable, which produces on a small scale and sustainably.

The fashion industry can certainly learn a lot from the innovations happening in construction and architecture. It's a lesson that motivates me to pursue more sustainable and circular design practices.

I'm continually inspired by the creativity and innovation I encounter, and I'm eager to hear about your own efforts in designing and producing more sustainably and circularly. 

Let’s share!

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